Corporate website keyword ranking is inseparable from regular seo optimization steps

2023-01-31 14:20:02 Author:

First of all, I don’t think optimizing titles, descriptions and keywords is a big problem, because they basically all exist. The bigger problem is that the title should be accurate and the content should not be too long. All of these should be separated by "" or "," or an underscore. They are almost the same. The description includes the text of the title. If a complete paragraph is already formed, smoothing is fine. As for the key point that search engines are not optimistic about this word now, it needs to be simpler, that is, use "and" to replace the separator of the title.

Second: Add alt attributes to all websites. Because there are too many pictures on the sandblasting website, search engines cannot capture the pictures. This is actually a major taboo for SEO. Too many photos and too few words. When adding the alt attribute, you should first have the purpose of this image and then add the keyword appropriately in a form like this.

Third: Reduce the effect of js. If the editors cannot make up for it in the appropriate places, such as in the navigation section, the editors can add a sub-navigation at the bottom of the website to make up for the lack of navigation. Generally speaking, it is difficult for search engines to capture text in js. This solves the problem of search engines not being able to capture the page. Then the editors can see which js can be deleted. For example, js blocked links can be replaced by manual input or modification. Editors don’t need js to block, but they should try to reduce the use of js anyway.

Fourth: The purpose of adding text columns is to add more text. Only when there is more text can the editors add some anchor points. Without text anchors, we couldn't add them at all. The editor's suggestion is to add these words in the upper left corner, which is where search engines can easily grasp. The text on the homepage must exceed 50%. If this requirement is not met, it will be difficult to obtain a good ranking.

Fifth: Adjust keyword layout. One aspect is the layout of anchor text points. On the other hand, it is the layout of keywords. These two are different. Keyword placement is where keywords are placed in the title. This is very important. The editor recommends that you try placing them on the left side. Anchor text points are based on keywords and adding links, which is also a further optimization of keywords. They are keyword intensive. Put less anchor points, and the same keyword anchor points cannot be adjacent, which will make people feel cheated.

Sixth: It is very important to use the density of keywords in the original text to copy the search engine, see the optimization effect, and make appropriate adjustments. But the editor has not really tested it for a long time, and the editor relies on experience. In fact, experience is very inaccurate.

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